Beyond the Footwear Limits
AMPLIFI x Adidas: A Tale of Innovation, Efficiency, and Performance in 4D Running Shoe
Striving for innovation and away from the labor-intensive tradition of the footwear industry, Adidas seeks new partners for its cutting-edge 4D-designed shoes. In this pursuit, Adidas found us, AMPLIFI, an exceptional 3D print manufacturer capable of going beyond conventional limits.
AMPLIFI’s proficiency in diverse new product development and production methods reshaped the story of 4D Running Shoes. We helped Adidas to shift from labor-intensive practices to an era marked by innovation, efficiency, and unmatched performance.
Aligning Customer Goals
During the first approach, Adidas is on the lookout for innovation — shoes that not only boost athletic performance but also look stylish. They are particularly interested in advanced 4D running shoes, featuring cool technology like 4DFWD and 3D printing, to match the modern lifestyle. These shoes must meet their specific requirements including high-quality, cool colors that are made to last.
Adidas is seeking a partner to help them with all these goals – someone skilled in efficient production, cost-saving, and ensuring the production process runs smoothly. It is a collaborative effort for Adidas and AMPLIFI to create exceptional, trend-setting shoes!
Solutions Implemented
In addressing Adidas’s challenges, AMPLIFI focus on attaining a higher yield and streamlining the production process for higher efficiency. To further drive cost reduction and reduce lead times, AMPLIFI introduces innovative measures, including process automation and data analysis. Additionally, to ensure superior product quality, the MES production traceability system is also integrated.
AMPLIFI meets Adidas’s requirements through three key initiatives:
1.High-Quality Product:
- Color Precision: Employing “pigment dyeing” technology, AMPLIFI mixes tiny color particles into the liquid resin before printing, ensuring vibrant and consistent hues in the midsole.
- Lattice Design: AMPLIFI utilized lattice, sponge-like interlinked structure with intricate geometric patterns, to create 3D-printed midsoles that are strong, lightweight, and breathable.
- Real-time MES: AMPLIFI’s MES (Manufacturing Execution System) offers real-time data analysis and visibility in production schedules, inventory, quality control, and traceability, thus optimizing production efficiency.
2.Production Efficiency:
- Resin Reclaim: By recycling and reusing excess resin, resin reclaim minimizes waste and contributes to cost reduction and production.
- Automation: By integrating automation into various production stages, AMPLIFI streamlined processes, and reduced manual labor and overall production costs.
- High Yield: Through process development and optimization, AMPLIFI achieved high-yield production of 4D running shoes.
3.Innovation Possibility:
- New Color Development: Leveraging high color precision, AMPLIFI is able to produce a broad palette of 12 colors for Adidas.
- New Materials Development: AMPLIFI continues to advance in research and development, exploring and developing new materials.
Overall, AMPLIFI embraces the challenge of commercializing 4D products, a new technology unseen worldwide. Collaborating closely with Adidas, AMPLIFI navigated complexities and turned hurdles into success.
Achieved Results
The end result of the AMPLIFI-Adidas collaboration is a game-changer. Together, they achieved higher production, reduced costs, and improved efficiency through smart automation. The supply chain got simpler, lead times became shorter, and the 4D running shoes now boast superior quality with consistent performance. This successful partnership not only met but exceeded Adidas’s expectations, laying the groundwork for continuous innovation in athletic footwear.
Conclusion
In conclusion, the success story of AMPLIFI and Adidas showcases a mindset deeply rooted in determination and problem-solving. AMPLIFI overcame Adidas’s challenges with a strong commitment, demonstrating technical expertise and a proactive problem-solving attitude. The partnership’s success reflects AMPLIFI’s dedication to understanding and meeting the unique needs of its clients in innovation, efficiency, and performance.